Media Tracking
Report
11/16/2006
Article Index
Archive
National Marine
Manufacturers Association Coverage
Glad To Be
Tough But Not Glossy
[Builder Online, 11/14/2006]
By David Ranii--News & Observer
...Triumph, which makes its boats at an
85,000-square-foot plant in Durham, sold 1,200-plus boats in the fiscal
year that ended in June, up 23 percent. Sales are on track to jump
another 15 percent to 20 percent this fiscal year. That growth is
especially impressive because the boat market is sluggish. Nationally,
the number of new boats sold slipped 0.6 percent to 864,400 units in
2005, according to the National Marine Manufacturers Association.
Sales this year could fall 5 percent or so, said James Petru, the
association's director of market statistics. "Boat sales tend to be tied
to consumer confidence," Petru said. "Consumers aren't really feeling
good about the outlook for the next six to eight months."...
IBEX Producers Boast Of Show's Success
[Soundings: Trade Only (Online), 11/10/2006]
Organizers of the 2006 International
BoatBuilders' Exhibition & Conference say this year's event was the
largest in the show's 16-year history. Final registration figures show
6,404 people from more than 60 countries attended the show. These
figures do not include the 3,926 exhibitors. "We are extremely pleased
with the turnout for IBEX, both in number and quality," show co-director
Carl Cramer said in a statement...IBEX is owned and produced by
Professional BoatBuilder magazine and the National Marine
Manufacturers Association.
Discover
Boating Coverage
NMMA, MRAA Honored For 'Doing The Impossible'
[Soundings: Trade Only (Online), 11/15/2006]
By Melanie Winters
Phil Keeter went to Tuesday's luncheon at the Marine Retailers Association of America convention to hand out two annual awards, but was "pleasantly surprised" to be one of the recipients of a third award. Customer Service Intelligence Inc., a company that provides customer follow-up work for dealers and manufacturers, honored MRAA and the National Marine Manufacturers Association with an Extraordinary Performance Award for "doing the impossible." The impossible that CSI vice president Fran Olsen spoke of was the Grow Boating Initiative, Discover Boating, NMMA Product Certification, and Marine Industry Dealership Certification programs...
Good
news and bad news in Grow Boating numbers
[Soundings: Trade Only, 11/01/2006]
By Wanda Kenton Smith
The first round is over
and it's time to take a hard look at the results of the Grow Boating
campaign. First, let me make it clear I'm a supporter of Discover
Boating...My examination of the results shows there is reason to
celebrate the Grow Boating effort. There is also room for
improvement...Perhaps the campaign's most notable achievement is the Web
traffic it generated for DiscoverBoating.com. The National
Marine Manufacturers Association says the site saw a triple-digit
increase, claiming 1.6 million visits from March through September, with
a million unique visitors...
Boat Show Coverage
Industry Events
[Marine Business Journal, 10/01/2006]
October...12-15 - Tampa Boat Show, Tampa, FL, Tampa Convention
Center; (954) 441-3227; tampaboatshow.com...
Association News - NMMA Joins Forces
With Captain Kids
[Marine Business Journal, 10/01/2006]
The National Marine Manufacturers Association (NMMA) has
partnered with Captain Kids, a national organization that connects
parents, children, and educators to marine-related activities. NMMA
will host the Captain Kids Discovery Point Exhibit during the 2007 boat
show season, kicking off with the New Orleans Boat Show January
10-14, 2007...